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Countrystyle is taking a walk on the wild side and is thrilled to announce its partnership with The Big Cat Sanctuary, Smarden.

The Big Cat Sanctuary is a registered animal charity whose aim is to contribute to the global conservation of endangered big cat species. Providing a future for some of the most beautiful and endangered cats on the planet, the Sanctuary is home to around 40 cats, spanning 14 different species, 9 of those are classified as at risk by the IUCN red list (The International Union for the Conservation of Nature – who regulate the classification of endangered species).  These include African lions, Sumatran tigers, Jaguars, Amur leopards and Snow leopards.

The four pillars of the Sanctuary are welfare, breeding, education and conservation. The Big Cat Sanctuary does not operate as a conventional zoo but by the way of personal big cat experiences to ensure their cats reside in tranquil surroundings to ensure that they remain content and breed successfully. The open days offer a rare glimpse into the Sanctuary. Visitors can learn about the incredible cats and get an insight into the global conservation work being done from the site in Kent.

After several years of working with Countrystyle for its waste management, the new partnership has been agreed to drive waste segregation and recycling further as the Sanctuary plans for its open days in 2021. As part of the new partnership, guests and visitors will see the new recycling & recovery drive in action and Countrystyle representatives attending the open days to provide more information about what happens to waste. Countrystyle is proud to offer the zero to landfill alternative for commercial waste management and all waste from the Sanctuary for recycling and all general waste for recovery at a local Energy from Waste facility.


Commenting about the partnership, Countrystyle’s Marketing Executive Emily said: “The Big cat Sanctuary has always held a place close in the hearts of Countrystyle and its staff. They work hard towards the big cat conservation and we at Countrystyle strive towards promoting conservation and biodiversity in the natural environment. The partnership will enable us to continue our mission to educate the public about the importance of waste segregation and recycling, whilst supporting a fantastic charity.”

Gemma Bailey, Education Officer from The Big Cat Sanctuary who has worked on this project with Countrystyle added: “As a conservation charity, reducing our negative impacts on the environment is of huge importance to us. We are excited to be working with Countrystyle on our waste segregation and recycling initiatives, and proud to be a zero to landfill organisation. Their support in helping us educate our staff on waste management has been invaluable and we are now eager to share this knowledge with our visitors. We are so pleased the team at Countrystyle are assisting us with this mission by attending events at the sanctuary, such as our open days, and look forward to promoting this partnership.’

Ticket to attend the open days need to be purchased online, in advance from the website